About Us

Proud to be a family run business, we aim to put our loyal customers at the forefront of what we do, and we pride ourselves on delivering great customer satisfaction. Based in East Sussex, we offer local service to the highest standards, as we’re a member of the Associated Carpet Group – one of the country’s most proactive carpet buying groups.

We launched our showroom in Heathfield back in 1982, we then increased our service and stock capabilities with a second showroom and added warehouse in Uckfield, opening in 1993, which allowed us to continue exceeding our client’s expectations.

After 27 years of growing our reputation and customer base, in 2020 we made the decision to close our Uckfield showroom and relocate our warehouse, bringing all of our retail business to our new and improved showroom in Heathfield, which we moved to in 2016.

Our Commitment

At Pennells Carpets our ethos has always been simple – to provide our clients with great service at competitive prices. For us it isn’t just about the end result, it’s about looking after our customers throughout the entire process. It is very important for us to exceed our customers’ expectations each and every time, which is why our team always strive to deliver a friendly, efficient and hassle-free experience.

Since the business was formed back in 1982, we have maintained a loyal customer base due to our cost effective pricing and primarily because of our commitment to ensuring customer satisfaction with every job, not matter how big or small.


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